Certificate Program in Digital Marketing and Applied Analytics

Prof. Dinesh Sharma

Associate Professor, Marketing

Prof. Sharma comes with diverse experience in marketing – as a practitioner, researcher and teacher. His areas of interest in teaching are marketing strategy, marketing research, brand management, sales and distribution management. His areas of interest in research are marketing strategy, consumer value and brands. He has published papers in many peer-reviewed international journals and also has written case studies.

Prof. Vinish Kathuria

Professor SJMSOM, IIT Bombay

Ph.D., Indira Gandhi Institute of Development Research (Deemed University), Mumbai

Dr. Vinish Kathuria is a Professor at Shailesh J. Mehta School of Management. His teaching and research activities relate to economics mainly in the fields of Industrial Economics, Energy Economics, Economics of Regulation and Economics of pollution. In 2012 he was awarded Mahalanobis Memorial Medal (National) Award 2010 in the area of Quantitative Economics. Before joining SJM SOM, he was on Fulbright Senior Researcher fellowship to University of Colorado, Boulder (US). He has several publications in international journals. He has pursued his post-doc from University of Gothenburg, Sweden His thesis was short-listed by UNESCO for its Management of Social Transformation (MOST) award in the year 2000-01.

Nilesh Satpute

Guest Faculty

Nilesh Satpute is a Cloud Computing, Analytics, and Mobility consultant. He has worked with companies like Hexaware, Netsuite, IBM and Hewlett-Packard and is an entrepreneur who helps customers in their technology transformation journey. He has been working in the field of technology for 14 years during which he co-founded JBDON.com, an e-learning startup, which had 100,000+ subscribers at its peak. He is also the founder of Applied Cloud Computing, a company which works with 125+ engineers and 100+ Clients such as India’s largest banks, NBFCs, media houses, and stock exchanges. He has been a visiting faculty for Big Data at IIM Sirmaur since 2018 and has taken sessions on Big Data and Analytics at Shailesh J. Mehta School of Management, IIT Bombay since 2016.

Mandar Marathe

Guest Faculty

Mandar Marathe is a Digital Marketing consultant with cross-functional, hands-on expertise in digital marketing across Search Engine Optimization (SEO), Google, Facebook, LinkedIn ads and content marketing. In his 12-year-long career, he has worked with Infosys, US-bases Digitas, and Reprise Media. In 2013, he started Briefkase, his own digital marketing agency. Since then, he has been a digital marketing consultant to over 100 startups & SMEs, helping them find new customers and grow exponentially through SEO, Google, Facebook, LinkedIn ads and content Marketing. He has been the visiting faculty for Digital Marketing at IIM Sirmaur and the Great Lakes Institute of Management, Chennai since 2018 and is teaching Digital Marketing, as guest faculty, at Shailesh J. Mehta School of Management, IIT Bombay since 2011.