New business models, dynamic technology, empowered customers, and a global pandemic. Should we wait for 'normal' to return? Or use this time to evolve into leaders, so we don't remain followers? Companies know they need new leaders to survive in today’s volatile, uncertain, complex and ambiguous landscape. And yet, studies indicate more than 50% of leaders believe their talent development efforts are inadequate*.

To meet this need, the Indian Institute of Management Kozhikode (IIM Kozhikode) has meticulously curated a one-year certificate programme for senior managers - the Senior Management Programme (SMP). This programme will help you develop leadership skills, cross-functional decision-making ability, growth-strategies as well as a strategic vision on problem-solving techniques. Joining this programme will help you develop a global perspective coupled with future-ready strategic thinking and data-driven decision-making skills. On successful completion of the programme, participants will be eligible for the prestigious IIM Kozhikode Executive Alumni Status.

*Source: The Future of Leadership Development, Harvard Business Review, 2019


  • Create productive business models and enhance the workflow
  • Develop skills to lead transformation in your organisation
  • Learn skills to transition from a functional position to a leadership position
  • Create and implement growth strategies
  • Efficiently manage cross-functional teams
  • Develop sales strategies and manage profitable P&L accounts


Senior Management Programme - Certificate Click to view certificate



    30 December 2020


    1 Year
    (Live Online Sessions & On-campus Immersion.
    Online Sessions: Every Saturday 3:30 PM to 6:30 PM)


    INR 5,00,000 + GST

Who is this Programme For

Are you a working professional with over ten years of work experience? Are you interested in making a level shift in your career? IIM Kozhikode’s Senior Management Programme may just be the catalyst you need!

This programme is beneficial for:

  • Experienced managers, aspiring for senior management roles
  • Mid-level managers, keen to shift from functional to business roles
  • Senior consultants, working as a change agent for client organisations
  • C-suite executives of a small/ mid-sized/ start-up firm, interested in business growth and transformation
  • ELIGIBILITY - Graduation (10+2+3) in any discipline. Minimum 10 years of work experience (after graduation)

Programme Modules & Faculty


  • Developing a Strategic Mindset
  • Appreciating Strategy Frameworks
  • Understanding Operations & Operational Strategies
  • Business & Organisational Strategies
  • Management Control Systems
  • Business Law & Ensuring Legal Compliance
  • Nuances of Contract Writing & administration techniques
  • Employment Law and Regulations
  • Employee Collectives and their Dynamics
  • Dispute Resolution Techniques
  • Managerial Economics
  • Macroeconomics Policies
  • Business Environment & Industrial Organisation
  • Business & Government
  • Appreciating Modern Financial Statements
  • Financial Statement Analysis
  • Cash Flow Statement & its Analysis
  • Cost Sheet & Budgeting Aspects
  • CVP Analysis & Transfer Pricing
  • Investment Criteria
  • Working Capital Management
  • Capital Budgeting
  • Cost of Capital
  • Introduction to Valuation and Value Drivers
  • Comprehensive Case of Financial Analysis and how it connects with Corporate Strategy
  • Mergers, Acquisitions, and Divestitures with Financial Implications
  • Self-Assessment & Personality Profiling: Workplace Big Five
  • Influencing Skills- Psychometric tools, Emotional Intelligence and Building Resilience
  • Values and Value Dilemmas
  • Leadership Descriptor & Johari Window
  • Reflection Techniques including Yatra Patra
  • Appreciating Leadership Triangles
  • Leader behaviour & Leader sense making
  • Applying Leadership Models
  • Sense-Making Framework for Effective Leadership
  • Situational Leadership
  • Fundamentals of Marketing
  • Customer Relationship Management
  • Creating Brand Loyalty and its Management
  • Channel Management
  • Structure of the HR Function
  • Staffing and Recruitment
  • Learning and Development
  • Rewards and Performance Management
  • Creating a Business aligned HR
  • Coaching and Mentoring
  • Digital Strategies*
  • Digital Marketing and Social Media*
  • Business Analytics, AI & ML*
  • *(Taught by Eruditus faculty)


Prof. Anandakuan B Unnithan, PhD
Prof. Anandakuan B Unnithan, PhD

Professor, Marketing Management,

Dean (Academic Affairs & Development)

Prof. Anandakuttan B Unnithan obtained his PhD degree in Marketing from Cochin University of Science and Technology, Kochi, Kerala. He has extensive experience of two decades as a business educator, researcher and administrator. His research interests include consumer behaviour, services marketing, and advertising. His publications have appeared in leading journals in marketing, advertising, and other business disciplines. He has consulted with major corporations and government agencies and is actively engaged in executive education and management development programmes.

Prof. Venkataraman S, PhD
Prof. Venkataraman S, PhD

Assistant Professor, Strategic Management,

Chairperson (Kochi Campus Programmes)

Prof. Venkataraman has an MBA and PhD from IIM Calcutta and is a Visiting Doctoral Scholar at S. C. Johnson School of Business, Cornell University, USA. Before joining academics, he was a Senior Director at CRISIL Ltd. Over the past two decades, Prof. Venkataraman has garnered extensive experience in corporate sustainability, business strategy, credit risk ratings, credit analysis, business and franchise development, risk management models and P-P-P frameworks for Transportation/ Infrastructure Development. As the founding CEO and Chief Rating Officer, he has also worked closely on developing CariCRIS, the world’s first regional credit rating agency based in the Caribbean, taking it from inception to a high level of visibility across 19 countries in the Caribbean.

Rob Thurner (Eruditus Global Faculty)
Rob Thurner (Eruditus Global Faculty)

Industry Practitioner,

Founder & CEO, Burn The Sky

Rob is a digital marketing strategist and trainer specializing in Mobile Marketing, Ecommerce User Experience. He helps businesses develop their digital strategy, refine customer journeys, improve UX and increase online sales.

He is Founder and CEO at Burn The Sky, the digital strategy and training business serving clients across Europe and Asia including American Express, CVC Capital Partners, GSK, HSBC, John Lewis, L’Oreal, Nestle, O2, PwC and global agency networks Dentsu Aegis, Havas, IPG, Omnicom and WPP.

Dave Poritzky (Eruditus Global Faculty)
Dave Poritzky (Eruditus Global Faculty)

Industry Practitioner,

CEO, Envista Strategies LLC

Dave Poritzky is the CEO of Envista Strategies, a boutique advisory and investment firm focusing on early-stage company growth and later-stage strategic challenges. He is also an Adjunct Professor at Baruch College’s Zicklin School of Business, where he has taught five different MBA Business Communications courses over the past decade, and has led various online courses at The Wharton School and IMD.

Dave spent almost a decade as part of the leadership team of Bloomberg New Energy Finance (BNEF), a leading advanced-energy research and data firm that was acquired by Bloomberg L.P. Dave graduated Cornell University with honors and received his MBA/MA from the Wharton School and the Lauder Institute at the University of Pennsylvania.

Programme Fee

Dates Length Location Tuition Fees
December 30, 2020 1 Year Live Online Sessions & On-campus Immersion.
Online Sessions: Every Saturday 3:30 PM to 6:30 PM
INR 5,00,000 + GST
Deadline Application Fee
Round 1 Oct 15, 2020 INR 2,500 + GST
Round 2 Nov 15, 2020 INR 3,000 + GST
Round 3 Dec 21, 2020 INR 3,500 + GST
Remarks Instalment Amount
Booking Amount Within 7 days post selection INR 20,000 + GST
Instalment 1 Dec 24, 2020 INR 1,17,500 + GST
Instalment 2 Mar 20, 2021 INR 1,12,500 + GST
Instalment 3 Jun 20, 2021 INR 1,37,500 + GST
Instalment 4 Sep 20, 2021 INR 1,12,500 + GST

Student Loan Details

Loan Amount Available Tenure (months) EMI
INR 5,04,450 48 INR 15,377


  • The above EMI’s are indicative. The EMI’s offered by each of the loan providers might vary from the above figures, depending upon tenure and loan amount to be disbursed.
  • Other EMI tenures available (Months):
    Propelld: 6/12/18/24/30/36/42/48
    Eduvanz: 12/24/36/48

Please visit Students Loans and Financing for details on how to avail a student loan.


This programme includes live online classes. To attend a live online class you will need to have a PC/Laptop/Mac with

  • Speakers and microphone: built-in or a USB plug-in or wireless Bluetooth
  • Webcam: built-in or USB plug-in
  • Processor: with Dual Core 2Ghz or higher (i3/i5/i7 or AMD equivalent)
  • RAM: 4 GB or higher
  • OS: Either MacOS 10.7 or higher OR Windows 8 or higher
  • An internet connection: Minimum bandwidth of 3.0 Mbps (up/down)
  • Browser: IE 11+, Edge 12+, Firefox 27+, Chrome 30+
  • Zoom software client installed on your PC/Laptop/Mac

We use the Zoom software application to conduct live online classes. Zoom works on a variety of PCs/Laptops/Mac systems and also on phones and tablets. You can join your live online class from a phone or tablet if it supports the Zoom client. We recommend that you attend classes from a PC/Laptop/Mac.