Digital Business Leadership Program

Columbia Business School’s Digital Business Leadership Program is an intensive, six-month, multi-modular program, that prepares global executives to innovate new strategies and business models and lead their organizations to thrive in the digital age.

Key Benefits

  • Experience an Expertly Developed Curriculum
  • Learn from Ivy League Faculty
  • Work on a Capstone Project
  • Connect with your Experienced Peer Group
  • Connect with an Elite Network of Alumni

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Columbia's Rankings

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Participant Profiles

Participants might come from large or medium-sized organizations that are focused on digital transformation and innovation within existing industries. The Digital Business Leadership Program will help talented leaders prepare to take on larger digital transformation roles. All the key elements of the Digital Business Leadership Program experience – the faculty, the content, peer interactions, and application exercises – are designed specifically for participants with:

  • A minimum of 10 years of work experience
  • International exposure (preferred)
  • Fluent in written and spoken English
  • FUNCTIONS

    FUNCTIONS
  • EXPERIENCE and ORGANISATIONS

    EXPERIENCE and ORGANISATIONS
  • INDUSTRIES

    INDUSTRIES
  • GEOGRAPHIC LOCATIONS

    GEOGRAPHIC LOCATIONS

Participant Experience

Program Curriculum

  • Digital Strategy

    • The 5 domains of digital transformation
    • Platforms, coopetition, and multi-sided business models
    • From mass marketing to customer networks
    • Disruptive business models and asymmetric competition
    • Decoding artificial intelligence: from science fiction to business application
  • Rapid Innovation

    • Innovating through experimentation and minimum viable prototypes
    • Lean Startup: the customer development method to search for business models
    • Value proposition design and jobs-to-be-done theory
    • Building an opportunity portfolio
    • Translating the Lean Startup to enterprise scale innovation
  • Organizational Transformation

    • Leading organizational change
    • Data-driven decision making and quantitative intuition
    • Building data as a strategic asset in your business
    • Surviving disruption: incumbent responses to a disruptive challenger
    • The value proposition roadmap: a customer-centric tool for rapid change
    • Digital transformation in the enterprise
Note: The list of topics is not exhaustive and is subject to change.

Meet the Faculty

  • David Rogers

    David Rogers

    Faculty Director, Digital Business Leadership Program

    David Rogers, a member of the faculty at Columbia Business School, is a globally–recognized leader on digital business strategy, known for his pioneering work on customer networks and digital transformation. He is author of four books, including The Network Is Your Customer, and his best-selling book, The Digital Transformation Playbook: Rethink Your Business for the Digital Age, published in nine languages.

*PROGRAM FACULTY MAY CHANGE.

Dates & Fees

Dates Length Location Tuition Fees
Jun 26, 2020 Orientation Webinar USD $36,000*
Aug 10–14, 2020 5 Days New York City
Sep 2020 Online
Oct 5–9, 2020 5 Days San Francisco
Nov 2020 Online
Dec 7–11, 2020 5 Days New York City
Deadline Application Fees
Round 1 Feb 4, 2020 USD $300
Round 2 Mar 17, 2020 USD $400
Round 3 Apr 14, 2020 USD $500
Round 4 May 12, 2020 USD $600

Note:

  • • Inclusions: Program Materials, Coffee Breaks and Lunches
  • • Exclusions: Travel Costs and Accommodation

*Applicants of Rounds 1 & 2 can avail an early registration benefit of USD $3000 on the Program Fee.